1. What cookies are
Cookies are small files stored on your device (computer, tablet or phone) when you visit a website. The browser's local storage (localStorage) works in a similar way: it keeps information until it is deleted. In this policy, we use both terms for everything that is stored on your device.
GQD uses these resources to improve your experience on the site, in compliance with the LGPD and the Brazilian Civil Rights Framework for the Internet (Marco Civil da Internet).
2. Types of cookies we use
2.1 Essential cookies
- Purpose: record whether you accepted or declined non-essential cookies. Without it, the banner would be shown on every visit.
- Duration: until deleted by the browser or by the site itself.
- Name:
gqd.cookies.v1.
2.2 Functionality cookies
- Purpose: remember the industry, name, email, role and goal you provided, to personalize your visit without filling in the form again. It is only stored when you complete the personalization.
- Duration: until deleted. Use the Clear my data button in the footer.
- Name:
gqd.profile.v1.
2.3 Measurement (performance) cookies
- Purpose: measure site usage and identify which content is most sought after, to improve our services. Through Google Analytics 4.
- Duration: up to 2 years.
- Names:
_gaand_ga_XXXXXXX. - Activation: only with your acceptance.
2.4 Advertising (marketing) cookies
- Purpose: display relevant GQD ads and measure campaign effectiveness, including remarketing to people who have already visited the site. Through Meta Pixel.
- Duration: up to 3 months.
- Names:
_fbpand_fbc. - Activation: only with your acceptance.
3. Third-party cookies
Measurement and advertising cookies are set by third-party services, which also process the data under their own policies:
- Google Analytics: traffic and visitor behavior analysis. Google Privacy Policy.
- Meta Pixel: campaign measurement, advertising and remarketing on Facebook and Instagram. Meta Privacy Policy.
These services are only loaded after you accept cookies in the banner.
4. Managing cookies
You have control over the cookies used on the site:
4.1 On the site itself
- Cookie banner: accept or decline non-essential cookies on your first visit.
- Cookie preferences: to change your choice later, use the link in the site footer.
- Clear my data: deletes the profile information stored in your browser.
4.2 In your browser settings
- Chrome: Settings → Privacy and security → Cookies and other site data.
- Firefox: Preferences → Privacy & Security → Cookies and Site Data.
- Safari: Preferences → Privacy → Cookies and website data.
- Edge: Settings → Cookies and site permissions.
4.3 Third-party tools
- Google Analytics: Google offers an opt-out add-on for browsers, which prevents data collection by Analytics.
- Meta: ad preferences can be adjusted in your Meta account settings.
5. Impact of disabling cookies
Declining or blocking cookies may affect how the site works. Some features may not work properly, and your experience may be less personalized. The site remains available even if you decline non-essential cookies.
6. Consent and choices
Measurement and advertising cookies are only enabled with your express acceptance in the banner. You may withdraw your consent at any time through the Cookie preferences link in the footer or through your browser settings.
7. Updates to this policy
This policy may be updated from time to time, for example when we change the third-party services we use. The current version is always the one published on this page. Significant changes will be communicated on the site.
8. More information
To learn how we process your personal data, see our Privacy policy.
9. Contact
For questions about our cookie policy or to exercise your rights, contact GQD:
- WhatsApp: +55 21 97692-6707
- Data protection officer's email: [email protected]
